What is Screen Score?
Screen Score captures a screenshot of your active screen content, analyses it across six key dimensions, and returns:
An overall score out of 100
A breakdown across six content categories
Actionable suggestions to improve your signage
It's entirely user-initiated. Nothing is captured or analysed until you ask for it.
How to get a screen score
Go to Screens in the left-hand sidebar and open the screen you want to score. You'll see a live preview of what's currently playing.
Select the Screen Scores button below the screen preview.
If this is your first time, select Let's try now when prompted. This enables the feature in your account. A purple record button 🟣 will appear, indicating you can click to capture the moment and score.
Click the record button to begin scoring.
A window will open with a Preparing your score message. The AI takes a few seconds to analyse the screenshot.
Once ready, your results appear in the right-hand sidebar.
Can't see the Screen Score button? The feature is not yet supported on iOS, iPadOS, Browser / Web player, Google Meet, Zoom Rooms, Web, or Microsoft Teams Rooms.
Understanding and using Screen Score
Overall score
A single number out of 100, with a summary and rating badge:
Score | Rating |
80–100 | ✅ Great |
60–79 | 🟡 Good |
40–59 | 🟠 Needs Improvement |
0–39 | 🔴 Needs Work |
Score breakdown
Your initial screen score includes six Design suggestions you can act on straight away:
Visual Impact: How strongly the design draws the eye through colour, contrast, imagery, and visual hierarchy.
Readability at a Distance: Whether your text can actually be read from where your audience is standing.
Text Economy: Whether the screen has the right amount of copy, or is trying to say too much.
Message Clarity: Whether the core message lands within seconds.
Layout and Spacing: Whether the content is balanced and structured, or crowded and hard to follow.
Content Effectiveness: A combined read across all six signals — how likely the content is to communicate effectively with the people who see it.
Fit for purpose score
You can narrow the scoring to focus only on what matters for your specific goal. Describe what you want the screen to achieve, then select Score Again. This generates a more tailored rating based on:
Audience Relevance: How well the content fits your intended audience.
Brand Consistency: Alignment with your brand standards.
Goal Alignment: Whether the content directly serves the objective you set out to achieve.
Call to Action: Whether the content gives your audience a clear next step.
AI recommendations
Alongside your score, the AI provides a number of recommendations specific to your screen design. These are practical, actionable suggestions based on what the AI observed - such as text size, visual clutter, or competing elements - to help you make targeted improvements before publishing.
Rate screen scores
At the bottom of the results panel, use the 👍 / 👎 buttons to tell us whether the score was helpful. Your feedback goes directly into improving the feature.
Compare scores over time
The left panel of the results window shows a history of scored moments for that screen, each with a thumbnail, the creator's name, and a score badge. Click through to see how your content has improved over time.
You can return to your scores at any time using the Screen Scores button and thumbnails, which stays visible beneath your screen preview.
How to remove a screen score
To delete a score, select the delete icon (red trash bin) at the bottom of the results panel and confirm when prompted. This permanently removes the score, its suggestions, and the captured moment from your history.
Video Demo - See Screen Score in Action!
Frequently asked questions
The score doesn't look right. What should I do?
Start by checking that the captured image matches what you expected to see on screen. If it does, try adding a clear communication goal in the text box and select Score Again. This runs a focused Fit for Purpose score that gives the AI useful context and often produces a more accurate result.
Why can't I see the Screen Score button?
Screen Score is currently available for most paired players through the Screens page, except for the platforms listed below, as they do not screen image capture functionality.
iOS / iPadOS
Browser / Web Player (TBC)
Google Meet
Zoom Rooms
Microsoft Teams Rooms
What happens to the screenshot?
Your screenshot is processed in real time and stored by ScreenCloud after scoring. It is not used to train any AI models, and it's not shared with third parties beyond what's needed to deliver the feature. For full details, visit trust.screencloud.com.
Is there anything I should keep in mind?
Yes. A few things worth keeping in mind:
Screenshots may capture personal data visible on screen at the time. You're responsible for making sure you have the right to submit that content.
Never submit sensitive personal data (such as health, biometric, or racial/ethnic information) through Screen Score.
Screen Score outputs are recommendations only. They're there to guide you, not to make decisions automatically. A human should always review the suggestions before acting on them.
Who owns the output?
The recommendations generated by Screen Score belong to you (subject to applicable IP law). They're provided as-is, without any warranty on accuracy or completeness.
I have more questions about ScreenCloud's AI policy.
Head to trust.screencloud.com for the full details.
If you wish to remove Screen Score from your account or if you still need help? Reach out to our support team here and we'll be happy to assist.